Social Media and Digital Marketing

CERTIFICATION
QQI Level 5 – Business – 5M2102
DURATION
1 year Full-time

Aim

This course prepares students with knowledge and
skills required to run an internet business. 
Computer modules are combined with traditional business modules to
prepare graduates with skills to work in innovative small and medium businesses
(SME)

Entry Requirements          

  • Leaving Certificate or its equivalent is advised
  • Mature students are welcome to apply. Work/life experience will be considered in lieu of formal qualifications.

Programme of Study

Elective Modules

  • Digital Marketing / Social Media
  • eBusiness Studies
  • The Internet
  • Business Administration
  • Mobile Technologies
  • Word Processing
  • Marketing Practice

Core Modules

  • Spreadsheets
  • Work Experience
  • Communications
Modules offered may be subject to change due to resource demands.

Work Experience

Two weeks’ work experience in a medical environment is incorporated into this course.

Career Opportunities

The course provides graduates with opportunities such as running an internet business, providing marketing support to an SME business or becoming part of a marketing team within any organisation.

Progression

Graduates who achieve the required standard may progress to further studies to the Certificate in Administration Level 6 available in the College or to Institutes of Technology and Universities.  Examples of progression courses include:

  • DIT, DT324 Business Management
  • IT Blanchardstown, BN016 Business